We are faced with a situation where a customer came to us after they had recently created a store on Shopify. Unfortunately, it was not given proper support after launch. As a result, the store did not develop properly, as the owner had no experience in managing, setting up and promoting the store. Without proper technical support and SEO optimization, the business could not reach its target audience, which led to significant losses of time and money.
This case highlights the importance of a comprehensive approach to creating and maintaining stores on the Shopify platform. We offer a complete turnkey solution that includes all the necessary steps: from development to ongoing support, which guarantees successful business development.
Full cycle of creating a Shopify store: what we offer
1. Designing and launching a store
Every successful store starts with a thoughtful design. We are not just creating an online store, but designing a business platform capable of growing and scaling. Here are the main stages through which we guide our clients:
1.1. Theme selection and design customization
One of the first tasks is to choose the appropriate Shopify theme. We take into account the brand, target audience and product features. Next, our team is engaged in:
- Adapting the theme to make it look attractive on any device.
- Customization of design elements to create a unique visual style: logo, fonts, color palette.
1.2. The main page
The main page is a storefront, and we are working to ensure that it attracts customers and encourages them to shop:
- Design attractive banners to display special offers and popular products.
- Development of user-friendly navigation so that users can quickly find the products they are interested in.
- Optimization for SEO — in each element we take into account the factors that affect search visibility.
1.3. Product cards
Every product needs a detailed and high-quality card that will sell:
- High-quality photos and product description.
- Integration of customer reviews to increase trust.
- Recommendations module for increasing the average check.
2. Setting up logistics and payment systems
The correct configuration of logistics and payment methods plays a key role in the convenience of shopping for customers.
2.1. Delivery
We integrate all popular delivery services, taking into account the geography of the business:
- Setting up the cost of delivery by region and country.
- Automation of order processing and tracking for easy management.
2.2. Payment systems
Every store needs a convenient and secure payment system:
- Integration with local and international payment systems (bank cards, PayPal, Apple Pay, etc.).
- Setting up transaction security and protecting user data.
3. SEO and internal optimization
Launching a store is just the beginning. To attract traffic and buyers, proper SEO optimization is necessary. We provide a full package of SEO services:
- Keyword analysis for the target audience and optimization of the store's content.
- Optimization of titles, meta tags and product descriptions to improve indexing in search engines.
- Create optimized URLs and improve page loading speed to improve SEO rankings.
4. Annual technical support
We know how important it is not only to launch a store, but also to support its development. That is why we offer annual technical support, including:
- Regular updates of the platform and plugins so that the store is always protected and stable.
- Correction of technical errors that may occur during the operation of the store.
- Training of staff on store management and working with new functions.
- Support for the integration of new functions: from the introduction of new payment systems to setting up promotions and discounts.
Why is it important to provide support throughout the year?
We constantly come across store owners who have not received proper support after the launch of their stores. As a result, a few months after the launch, they come to us with problems: from unoptimized pages to broken payment systems. Support throughout the year avoids such problems by providing store owners with the opportunity to focus on business development rather than solving technical issues.
IceStoreGroup It guarantees that your store will not only be launched, but also develop steadily, increasing its profitability every month. We provide all the necessary tools and knowledge to work successfully on the Shopify platform.