Aquello
Creation of an e-commerce platform for a brand of premium water purification systems.
Creation of an e-commerce platform for a brand of premium water purification systems.
Creation of an e-commerce platform for a brand of premium water purification systems.
Aquello is a new brand focused on practical under-sink reverse osmosis water filtration systems for UK homes. As a new digital presence, the goal was to establish a clear visual identity and brand voice that communicates simplicity, trust, and everyday usability.
For this website project, the focus was on creating a recognizable brand experience in the UK market, making a complex product easy to understand and approachable for everyday users. It was also important for the site to clearly explain installation and maintenance while ensuring a smooth and straightforward shopping experience.
Industry
Water Filtration & Treatment
Theme
Heritage
Timeline
12 Weeks
Services
Design, Development
Developed a custom Shopify theme based on a tailored UI system.
Worked closely with a graphic designer to define the brand’s visual direction.
Set up the typography system and color schemes
After launch, carried out SEO optimization and technical improvements.
Provided consultations and responded promptly to client questions.
A component library ensuring visual consistency and product coherence.
Collection Page
As part of the project, we carried out a comprehensive foundational SEO optimization — from technical setup and indexation readiness to refining key elements that directly impact search visibility. The website is fully prepared for proper crawling, indexing, and дальнейшего organic growth.
Mobile
dESKTOP
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