Can your store compete in its target market, considering its main competitors, storefront and the way its Shopify processes are configured?
We examine your offer, product categories, homepage, collections and product information.
We compare them with two competitors and assess how purchasing, payment, delivery and order handling work in Shopify.
You receive an evidence-based assessment and specific recommendations:
We agree the delivery date before starting, once the assessment scope and availability of the required data are established.
The service price is EUR 119. We agree the assessment scope and report delivery date before starting.
Applicable taxes and third-party service costs are specified when ordering. Additional work requires agreement on its scope, price and timing.
Understand your competitive position: where your store can compete, which terms fall behind and which conclusions still require validation.
Make informed business decisions about your offer, storefront and Shopify processes so customers can choose a suitable product and receive their order on the terms you advertise.
Allocate your budget with clear reasons: identify the changes to prioritise, advantages to preserve and investments to defer until an assumption has been tested.
We provide a reasoned conclusion for each question. Where evidence is insufficient, we explain what remains unknown and how it can be tested to support a decision.
What evidence supports offering your product categories in the target market?
For which customers does your offer have advantages over the two main competitors?
Where does your offer fall behind on purchase price, package contents, availability, delivery, payment or service?
Does the homepage explain what you offer, who it is for and why customers should choose your store?
Do collections, search, filters and product pages help customers find a suitable product and make a decision?
Can customers understand what they will receive, the cost, delivery timing and return terms before ordering?
Do Shopify settings and order handling support the promises made on your storefront?
What should you change first, and what outcome should you expect?
Which evidence and metrics can verify the effect after implementation?
Send your store URL and describe your priorities in writing, in a voice message or during a conversation. You do not need to prepare a technical brief.
We clarify the market, your offer and how orders are fulfilled. We define the catalog, data sources, pages and conditions for manual assessment.
We agree on two competitors, taking your suggestions into account, and explain which permissions or exports are needed.
We conduct the assessment, deliver the report and review the recommendations with you. Your team can implement them, or you can commission IceStoreGroup separately.
A practical assessment for store owners making their next move.
Findings about your offer, storefront and Shopify processes: where the store can compete, where it falls behind the two selected competitors and which evidence is missing. The assessment considers product groups and purchase terms; a single overall rating does not obscure these differences.
A comparison of products and purchase terms with two competitors. We identify the relevant pages, specifications, prices and delivery terms. We explain which differences matter to customers and which changes suit your business.
Recommendations for homepage content, collection structure, product information and purchase terms. Each identifies the page, product group or setting, the proposed change and its basis. Where information conflicts, we show both versions and what needs to be agreed or corrected.
Each recommendation explains its value to customers and the business, the conditions for achieving the outcome and how to verify it. We prioritise according to the strength of the evidence, customers affected and dependencies on other changes. We distinguish content corrections, Shopify configuration and work requiring development.
We deliver an electronic report and hold one review of the findings. It enables the owner to choose actions and understand why they are justified.
After the agreed changes are implemented, your store can communicate its offer more clearly, explain verified advantages over competitors and align storefront information with purchasing and fulfilment terms.
One Shopify store, one target market and two agreed competitors. We record the catalog and data sources at the start of the assessment.
We consider the entire catalog’s composition, structure and available product data. Pages, product groups, devices and conditions for manual checks are agreed before starting. An export analysis does not mean individually reading every text or testing every possible order.
Competitor research uses public information. We do not claim to know competitors’ actual sales, profits or internal processes.
The service includes research, recommendations and one report review. Implementation, development, final copy and images, analytics setup and follow-up verification are commissioned separately.
A full theme and app code audit, a business financial model, legal review, advertising campaigns and running demand tests are excluded. Where such work is needed for a decision, we explain why and propose a separate scope.
Additional markets, competitors and deeper investigations require agreement on price and timing before the work is performed.
A structured process from defining your priorities to delivering clear, actionable recommendations.
Establish the business context and agree the assessment scope.
Gather information about the target market, your store and two competitors.
Compare the offer, storefront content and how Shopify processes actually operate.
Prepare findings, proposed changes and ways to verify the expected outcomes.
Deliver the report and explain the recommendations and their sequence to the owner.
Our goal is for every customer to be totally satisfied with their purchase. If this isn't the case, let us know and we'll do our best to work with you to make it right.
Diagnostics examines technical health and the causes of faults. The business audit assesses the competitiveness of your offer and how the storefront and Shopify processes support it.
We assess the offer, homepage, catalog, collections, purchasing, delivery, payment and order handling. Manual checks cover agreed pages and conditions.
We compare commercial queries, changes in interest, purchases and enquiries. We distinguish search interest from verified purchases and identify missing evidence.
We suggest comparable stores and consider those you name. We agree on two competitors and the comparison basis before starting.
Verifying internal settings requires read permissions or relevant exports. Without them, we assess the public storefront and clearly identify conclusions that cannot be verified
Yes. We identify specific pages, product groups, information and settings, the proposed change, its business relevance and how to verify the outcome.
No. EUR 119 covers the agreed audit of one store in one market, comparison with two competitors, a report and one review. Implementation is commissioned separately.
Yes. We agree the work, price and outcome checks separately. You can also use your own team for implementation.
No. Effects are assessed after implementation, considering demand, traffic, prices, availability and service terms. The audit provides a basis for decisions.
Read-only
Minimum permissions
No passwords
No personal tokens
No changes
During the audit
Send your store URL and tell us which market you sell in or plan to enter. You can describe the task in a voice message. We review the initial information, clarify the data needed and agree when to start the audit.
Practical insights on Shopify, SEO, GEO, AI visibility and modern e-commerce.
